PRIVACY POLICY

INTRODUCTION

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This privacy notice explains how we gather and use your personal information when you visit our website, KaiMarketingAgency.com, or use our services, including when you make a purchase, sign up for our newsletter, or participate in a contest or promotion. By providing us with your information, you confirm that you are over 13 years of age. WIX is the data controller for your personal information and is responsible for it. If you are not satisfied with how we handle your data, you have the right to file a complaint with the Information Commissioner's Office (ICO). However, we would appreciate it if you would contact us first to try to resolve the issue. It's important that the information we have about you is accurate and up-to-date. Please let us know if any of your personal information changes by emailing alex@kaimarketingagency.com

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WHAT DATA DO WE COLLECT

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Personal data refers to any information that can identify an individual. Anonymous data is not considered personal data. We may process certain types of personal data about you as follows:

• Identity Data: This may include your first name, maiden name, last name, username, marital status, title, date of birth, and gender.

• Contact Data: This may include your billing address, delivery address, email address, and phone numbers.

• Financial Data: This may include your bank account and payment card information.

• Transaction Data: This may include information about payments between us and details of purchases you've made.

• Technical Data: This may include login information, IP addresses, browser types and versions, browser plug-in types and versions, time zone settings, location, operating system, and other technology used to access our website.

• Profile Data: This may include your username, password, purchase history, interests, preferences, feedback, and survey responses.

• Usage Data: This may include information about how you use our website, products, and services.

• Marketing and Communications Data: This may include your preferences for receiving marketing communications from us and third parties and your communication preferences.

We may also process Aggregated Data from your personal data, but this data doesn't reveal your identity and is not considered personal data by itself. For example, if we review your Usage Data to determine the percentage of users using a specific feature on our website, and we don't link this data to your personal data, it's not considered personal data. However, if we link the Aggregated Data to your personal data so that you can be identified from it, it's treated as personal data.

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SENSITIVE DATA

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We do not gather any Sensitive Data about you. Sensitive data includes information about your race or ethnicity, religious or philosophical beliefs, sexual life, sexual orientation, political opinions, trade union membership, health information and genetic and biometric data. Additionally, we do not collect any information related to criminal convictions or offences.

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HOW WE COLLECT THE DATA
 

We collect data about you through various methods, including:

• Direct interactions: You may provide data by filling out forms on our website or through communication with us by mail, phone, email, or other means. This may include when you:

  • Order our products or services

  • Create an account on our website

  • Subscribe to our service or publications

  • Request resources or marketing materials

  • Enter a competition, prize draw, or survey

  • Provide feedback

• Automated technologies or interactions: As you use our website, we may automatically collect Technical Data about your equipment, browsing actions, and usage patterns through the use of cookies, server logs, and other technologies. We may also receive Technical Data about you if you visit other websites that use our cookies.

• Third parties or publicly available sources: We may receive personal data about you from various third parties and public sources, such as:

  • Technical Data from analytics providers like Google, Facebook, and Clickfunnels

  • Advertising networks like Facebook, Google, Youtube, Instagram, Twitter, Hotjar, and re-targeting services

  • Contact, Financial and Transaction Data from providers of technical, payment, and delivery services like InfusionSoft and Paypal

  • Identity and Contact Data from data brokers or aggregators

  • Identity and Contact Data from publicly available sources like Companies House and the Electoral Register

Please see our cookie policy for further details.

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HOW WE USE THE DATA 

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We will only use your personal data when legally allowed to do so. The most common uses of your personal data include:

• Fulfilling the contract between us

• Pursuing our legitimate interests (or those of a third party) as long as they do not override your interests and rights

• Complying with legal or regulatory obligations

In general, we do not rely on consent as a legal basis for processing your personal data, except when it comes to sending marketing communications via email or text message. You have the right to opt-out of receiving marketing communications at any time by clicking on the unsubscribe link at the bottom of our emails or submitting a support ticket.

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PURPOSE

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We may process your personal data for multiple lawful reasons, depending on the specific purpose for which we are using your data. If you want to know the specific legal ground we are relying on to process your personal data when more than one ground has been set out, please submit a support ticket.

Purpose/Activity: To register you as a new customer Type of data: (a) Identity (b) Contact Lawful basis for processing: Performance of a contract with you

Purpose/Activity: To process and deliver your order including: (a) Manage payments, fees, and charges (b) Collect and recover money owed to us Type of data: (a) Identity (b) Contact (c) Financial (d) Transaction (e) Marketing and Communications Lawful basis for processing: (a) Performance of a contract with you (b) Necessary for our legitimate interests to recover debts owed to us

Purpose/Activity: To manage our relationship with you which will include: (a) Notifying you about changes to our terms or privacy policy (b) Asking you to leave a review or take a survey Type of data: (a) Identity (b) Contact (c) Profile (d) Marketing and Communications Lawful basis for processing: (a) Performance of a contract with you (b) Necessary to comply with a legal obligation (c) Necessary for our legitimate interests to keep our records updated and to study how customers use our products/services

Purpose/Activity: To enable you to partake in a prize draw, competition or complete a survey Type of data: (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications Lawful basis for processing: (a) Performance of a contract with you (b) Necessary for our legitimate interests to study how customers use our products/services, to develop them and grow our business.

To manage and protect our business and website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) Type of data: (a) Identity (b) Contact (c) Technical Lawful basis for processing: (a) Necessary for our legitimate interests for running our business, providing administration and IT services, network security, preventing fraud, and in the context of a business reorganization or group restructuring exercise (b) Necessary to comply with a legal obligation

To deliver relevant content and advertisements to you and measure and understand the effectiveness of our advertising Type of data: (a) Identity (b) Contact (c) Profile (d) Usage (e) Marketing and Communications (f) Technical Lawful basis for processing: Necessary for our legitimate interests to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy

To use data analytics to improve our website, products/services, marketing, customer relationships and experiences Type of data: (a) Technical (b) Usage Lawful basis for processing: Necessary for our legitimate interests to define types of customers for our products and services, to keep our site updated and relevant, to develop our business and to inform our marketing strategy

To make suggestions and recommendations to you about goods or services that may be of interest to you Type of data: (a) Identity (b) Contact (c) Technical (d) Usage (e) Profile Lawful basis for processing: Necessary for our legitimate interests to develop our products/services and grow our business

Marketing Communications: You will receive marketing

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DISCLOSURE OF DATA 

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We may have to share your personal data with the following parties for the reasons outlined in paragraph 4:

• Service providers who provide IT and system administration services.

• Professional advisers such as lawyers, bankers, auditors, and insurers who provide consultancy, banking, legal, insurance, and accounting services.

• HM Revenue & Customs, regulators, and other authorities based in the United Kingdom and other relevant jurisdictions as required by reporting laws and regulations.

We ensure that all third parties to whom we transfer your data respect the security of your personal data and handle it in accordance with the law. We only allow these third parties to process your personal data for specific purposes and in accordance with our instructions.

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INTERNATIONAL TRANSFERS

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We share your personal data with our approved service suppliers, some of which are outside of the United States. Countries outside of the United States do not always offer the same levels of protection to your personal data, so U.S. law has prohibited transfers of personal data outside of the United States unless the transfer meets certain criteria. Many of our third parties service providers are based outside of the United States so their processing of your personal data will involve a transfer of data outside of the United States. Whenever we transfer your personal data out of the United States, we do our best to ensure a similar degree of security of data by ensuring at least one of the following safeguards is implemented:

We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the U.S Government; or Where we use certain service providers, we may use specific contracts or codes of conduct or certification mechanisms approved by the U.S Government which give personal data the same protection it has in the United States;

If none of the above safeguards is available, we may request your explicit consent to the specific transfer. You will have the right to withdraw this consent at any time. Please contact us by submitting a support ticket or contact us at alex@kaimarketingagency.com if you want further information on the specific mechanism used by us when transferring your personal data out of the United States.

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DATA SECURITY

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We have implemented appropriate security measures to protect your personal data from unauthorized loss, use, access, alteration, or disclosure. Only employees, agents, contractors, and other third parties with a business need-to-know have access to your personal data and they are only allowed to process it on our instructions and are bound by confidentiality obligations. We have established procedures to handle suspected personal data breaches and will notify you and any relevant regulator of a breach as required by law.

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DATA RETENTION

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We will retain your personal data for as long as it is necessary to fulfill the purposes for which it was collected, including for legal, accounting, and reporting requirements. We consider the amount, nature, and sensitivity of the personal data, the potential risks of unauthorized use or disclosure, the purposes for which we are processing the data, and applicable legal requirements when determining the appropriate retention period. As per the law, we are required to keep basic information about our customers, including contact, identity, financial and transaction data for six years after they cease being customers for tax purposes. You have the right to request that we delete your personal data in certain circumstances. In some cases, we may anonymize your personal data for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.

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YOUR RIGHTS

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Under certain circumstances, you have rights under data protection laws in relation to your personal data. These include the right to:

Request access to your personal data. Request correction of your personal data. Request erasure of your personal data. Object to processing of your personal data. Request restriction of processing your personal data. Request transfer of your personal data. Right to withdraw consent. You can see more about these rights at: https://www.ftc.gov/enforcement/rules/rulemaking-regulatory-reform-proceedings/childrens-online-privacy-protection-rule If you wish to exercise any of the rights set out above, please contact us by submitting a support ticket or contact us at alex@kaimarketingagency.com.

You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we may refuse to comply with your request in these circumstances.

We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

We try to respond to all legitimate requests within one month. Occasionally it may take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

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COOKIES

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You have the option to adjust your browser settings to accept or reject certain or all cookies. However, please be aware that if you choose to disable cookies, certain parts of the website may become inaccessible or not function as intended.

Cookies are small pieces of information stored on your computer's hard drive, which allow a website to remember your actions and preferences when you revisit it. They are commonly used to personalize and improve your browsing experience, as well as for analyzing website traffic and for advertising and marketing purposes. Cookies are not harmful to your system and are used by almost all websites.

You can check and change the types of cookies you accept through your browser settings. However, if you block all cookies, including essential cookies, you may not be able to access all or parts of our website.

We use cookies to track your use of our website in order to understand how you navigate and interact with the site. This helps us to develop and improve our website, products, and services based on your preferences and usage.

Cookies can be divided into two types: session cookies and persistent cookies. Session cookies are only stored on your computer during your web session and are automatically deleted when you close your browser. They usually store an anonymous session ID, allowing you to browse a website without having to log in to each page. Persistent cookies, on the other hand, are stored as a file on your computer and remain there even when you close your web browser. They can be read by the website that created them when you visit that website again. We use persistent cookies for Google Analytics and Facebook Pixels.

Cookies can also be categorized into three types: strictly necessary cookies, performance cookies, and functionality cookies. Strictly necessary cookies are essential for website functionality and cannot be turned off. Performance cookies allow us to monitor and improve the performance of our website. Functionality cookies allow our website to remember your choices and provide enhanced features. The information collected by functionality cookies is usually anonymized.

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